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Aim Studio — Gary Swindell designs Margaret Berger’s 3rd album ‘New Religion’ — UK

Grammy winning singer songwriter Margaret Berger was looking for a ‘spiritual’ tone to the branding of her third studio album ‘New Religion.’ Aim developed an ascetic look to the styling exploring a pure and pagan feel to compliment Berger’s pulsing beats. The complete look and feel was applied to subsequent singles and tour promotion.

Aim is an independent design studio specialising in brand identity, print, film and digital. Formed by British creative director Gary Swindell, the studio focuses on bespoke, image driven, design solutions.

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