Using discarded material such as cardboard boxes and paper bags, Kim has come up with a selection of fonts with positive meaning and packed them in the form of an everyday toolbox. Users can assemble them easily into various fun toys.
Language is our primary tool of communication and the Korean word “gonggoo” means an instrument or tool for creating or fixing daily objects. So what is the connection? Kyunglin Kim is a South Korean designer who has created a generic “typeface” that he hopes will become a medium to improve human communication and put a very positive spin on it.