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Todd Francis — Los Angeles, USA

His career is more like a journey through the most important companies in the skateboarding world and his experience shows us that success only depends on you. We spoke to this legendary designer to discover his personal vision of a scene that began as a minority, but now makes millions of dollars in every corner of the planet.

Some artists are born in the right place and at the right time to discover a scene that is emerging and hasn’t yet succumbed to the big brands’ perversions. Todd Francis experienced the skateboarding phenomenon in Los Angeles in the early ‘80s and then studied art in college and moved to San Francisco to unleash his boundless creativity with graphics for skateboards, t-shirts and all kinds of ground-breaking elements.

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