NOSIGNER — Andraditya Dhanu Respati — Yokohama, Japan
“The element of surprise is crucial. Packaging’s main function is to serve as a container for a product, and mostly the design and information are placed on the exterior part. However, I always believe that designing the interior part is just as important as designing the exterior. Not knowing what will you get inside a package can be exciting and I believe that this kind of experience gives extra value to the packaging.”
Born in 1992 in Surabaya, Indonesia, this designer moved to Japan after graduating from university to pursue his interest in Japanese culture. He is currently working as a graphic designer for NOSIGNER, a multi-disciplinary design firm based in Yokohama, where his focus is mainly on branding, packaging and iconic illustration.