Untitled Lab — Au Chon Hin, Si Nga Ian, Lao Chon Ong, Ben Cheong — Macau
“Since we’re based in Macau, we feel it’s our responsibility to ensure that locals here experience the feelings and beauty that design can inspire. From our point of view, good design is not merely about being a great designer, you also need to have a deep understanding of local customs. It’s essential that we include Chinese elements in our designs, and as a result, Chinese people can relate to and understand the designs we create. I was born and raised in Macau, and I would like to encourage a better aesthetic environment for Macau–this is a mission that I received simply by being born here.”
Untitled Lab is a Macau-based graphic design studio established by young designer Au Chon Hin. Focusing on branding, event imagery, and poster design, the young design team brings bold, concise design with unique visual language to the local market. In 2016, the group won a Golden Pin Design Award Design Mark for their work.