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Systems Design Limited — Publisher of IdN Magazine
Victory Editions — 'Bury Me With The Lo On' by Thirstin Howl the 3rd & Tom Gould — New York, USA
During the late-80s', two groups of teenagers from neighboring areas of Brooklyn came together to form a boosting crew with a common goal – accumulate as much Polo Ralph Lauren as possible, by any means possible.
Known as the Lo Lifes, they dressed themselves in the finest garments stolen from every upper-class department store in the tri-state area, while living a reality that was the complete opposite of what Ralph Lauren represented. To the authorities the Lo Lifes were criminals, but to themselves and people on the streets, their actions signified something else. They aspired to be something greater, and empowered themselves by taking something that wasn’t meant for them and making it their own.