HelloMe – Berlin Art Prize 2015 Visual Identity — Berlin, Germany
HelloMe is a Berlin based design studio creating ideas, art direction and design for art, culture and commerce. They continue their ongoing involvement in the art direction for the Berlin Art Prize — an award annually honoring contemporary art from Berlin. Its aim is to support the city’s artists by establishing a non-institutional prize awarded by a select jury of international art professionals. The Berlin Art Prize 2015 is themed I AM, YOU ARE. In close collaboration with the curatorial team we developed the campaign concept to highlight the importance of the individual artist as inherent part of the award identity.