Identity Design for Jaguatori by Re-robot — Montevideo, Uruguay

Re-robot is a studio form by Matías Fiori, Adrián Fuentes and Juan Pablo Sabini in Montevideo, Uruguay. In this project, they took a folk pattern that is pretty common in the gaucho culture, and reinterpreted it with more dynamism. By keeping the rustic feel in the materials and printing methods, they restored the cimarron essence within they work.

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