“Good packaging design to me means that a design is functional while using minimal and sustainable resources. Visually, a consumer should be able to look at a product and know instantly what it is they would be purchasing, and it should be distinguishable from competing brands.”
Alisha is a graphic designer and freelancer based out of Lander, Wyoming, specializing in publication design, UX design, and illustration. She began working professionally in 2011 doing freelance work, and interning for Patagon Journal, an outdoor lifestyle magazine based in Puerto Varas, Chile. Alisha is currently working as a designer for NOLS (The National Outdoor Leadership School) doing a range of projects, from print to front-end web development. Since college, she has maintained education through online courses, and by attending design conferences and trainings like Adobe MAX, and Nielsen Norman Group’s Usability Week.