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PokedStudio — Jonathan Ball — Cardiff, UK

“For me, good character design is a reflection of the personality or world view of the artist. It gets people with differing viewpoints to consider new ideas and to ask questions. It also needs to look great!”

PokedStudio is the brainchild of Jonathan Ball, an artist and illustrator. Over the last 20 years he has been designing characters and fantasy worlds inspired by retro video games, 1980s cartoons and sci-fi.

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