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IdN v21n5: Maximalism — Max it out!

In art, as in sex, size doesn’t matter. There are huge works of minimalism as well as mini-masterpieces of maximalism. Instead of containing the least number of elements, maximalism encompasses the most in a single work. If you are tired of being told that less is more and small is beautiful, try to letting it all hang out and rip up the rules!


Motion Gallery: Time Lapse
Feature: Max it out!
Creative Country: Italy
Et cetera/Pick of the Month
Product Review


100 pages
5 varying paper stocks
4C process + matt lamination + gold foiling
Online access to included
ISSN (English Edition): 1029 4805
ISSN (Chinese Edition): 1029 4813

Feature: Maximalism

Letting it all hang out

Maximalism is essentially the total opposite of minimalism, one of its goals being to encompass as many different varieties of element and genre as possible (or desirable) in a single work. But be careful – merely stuffing as many elements into a work as you can does not necessarily qualify it as maximalist, it could just be a chaotic mess. Perhaps the biggest pitfall in creating maximalist art is knowing when to stop. A sense of harmony should prevail and the viewer should never be allowed to get lost in a jumble of jarring ideas.

In this feature article, we invited 10 maximalist maestros to enlighten us on what it is that they enjoy about it, and the difficulties and satisfactions that it presents them with.


Atelier Olschinshky | Beeple | Gosia Stolinska | Hattie Stewart | Junu Ahn | Onrepeat Studio | The Royal Studio | Thomas Burden | Wayne Edson Bryan | Will Miller

Motion Gallery: Time Lapse

Movies and the "Time Machine"

Time can play tricks on our eyes, especially in the world of motion design. Film is usually projected at 24 frames per second (FPS), so playing it at different speeds can create unique visual effects. The deliberate switching of FPS speeds, to produce slow-motion and fast-forward effects, is a technique known as time-lapse and can produce some startling results, giving viewers a whole new angle on the action.

We have talked to three creative units who are experts in making time-lapse motion graphics. They share their thoughts – and reveal some of their tricks – in these fascinating interviews, guaranteed to open your eyes.


Korb | The Bow | Lars Jan and more!

Creative Country: Italy

Reinventing tradition of design excellence

Italy is heir to one of civilisation’s most important fine-art legacies, having produced some of the world’s most famous painters, sculptors and architects. This heritage could be viewed as a burden by contemporary creatives, but in fact most are inordinately proud of it and, rather than inhibiting them, the achievements of their illustrious forebears act as a confidence-booster. Economic factors are much more of a hindrance. We take a look at how designers and commercial artists are reacting to the challenges of globalisation, shrinking domestic opportunities and educational infrastructure deficiencies. Most are remarkably optimistic in the circumstances. As the old saying has it, what doesn’t kill you makes you stronger.


Cristina Chiappini | Esther Stocker | Giada Tamborrino | Leonardo Sonnoli | Studio FM | Think Work Observe | Francesco Franchi



Hendrik Hohenstein | Playground Paris | MacFadden & Thorpe | Office

Et cetera

Pick of the Month


Typographic Tables | Jasper Jongeling | Il-Ho Jung | Ali Emre Dogramaci | Infinity Room | Rebecca Louise Law | Maser | NeSpoon

Product Review


Andrew Neyer | GPO | Filomen | Klaus Haapaniemi | David Hsu Design | Cupco

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