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Axel Schindlbeck — Albert Clock — Marseille, France

Designer Axel Schindlbeck has created a digital clock manufactured by MNTNT Paris. It shows simple mathematical equations that need to be solved in order to read the time. Instead of showing 12:33, the ALBERT CLOCK will, for example, show 8+4 hours and 30+3 minutes. If that’s too easy, the clock’s level of difficulty can be increased. The clock was part of Schindlbeck’s thesis titled QUICK, a project which consisted of designing 50 products in 50 days.

Designer Axel Schindlbeck has teamed up with software engineer Fred Mauclere to manufacture a digital clock with funds generated via Kickstarter. Schindlbeck came up with the idea for the clock in 2008 as part of his thesis consisted of designing 50 products in 50 days. The Albert Clock, one of the 50 designs, was intended to turn boredom inside school classes into mental calculation skills. It shows simple mathematical equations that need to be solved in order to read the time. Schindlbeck gave the standard alphanumeric segment font a redesign, with an improved readability of numbers and mathematical symbols. The clock has a hand lacquered matt finish, offers a crisp white LED display and provides 6 different levels of difficulty that adapt to one's individual skills.

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