Boo Republic — Thessaloniki, Greece

“Our process always begins with a solid concept—it’s the foundation for any lasting brand identity. A clear, well-defined idea guides the visual direction, ensures coherence, and allows for long-term adaptability. We collaborate closely with clients from the outset, sharing thoughts and gathering insights to align the concept with their values and vision. Drawing on metaphors, myths, and cultural references, we craft a meaningful narrative that shapes every element—whether it's packaging, a logo, or a key visual—refining everything into a cohesive, impactful identity.”

Founded in 2017 by Marios Georntamilis, Boo Republic is a design studio based in Thessaloniki, Greece, specialising in branding, packaging, and illustration. The studio is known for its strong aesthetics and distinctive character, fostering a collaborative environment that drives innovative, impactful design. Boo Republic has earned numerous accolades, including Red Dot Design Awards, Ermis Awards, and recognition from the Art Directors Club (ADC). With a diverse international clientele, the studio consistently delivers projects that resonate with audiences and excel in the market, showcasing their versatility and unwavering commitment to design excellence.