“For me, Pop Graphics is characterised by eye-catching colours that attract people, inspired by comics, movies, advertising and popular culture. It is a unique style that is easy for people to recognise. It is like a reflection of popular culture, so throughout the development process through different stages, it is expressed in a different way to be more suitable for the masses.”
Duong Zai is a designer and illustrator from Vietnam. “I love bright colours and want to tell stories about my life through design,” he says.