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Folklore — Chihuahua, Mexico

How do you find designing for a restaurant different to other identity projects? “For us, it is different. The pleasure and passion that people have when enjoying a great restaurant with good food inspires us to create these projects. We like to pretend that we are right there conjuring up what the client would like to see. This way, creativity usually comes in a more spontaneous and natural way.”

This Mexican studio says of itself: “We help clients build their own brand on a solid conceptual basis, allowing companies to reach and engage with their audiences worldwide. Our vision of the creative process in its entirety allows us to create memorable concepts for each brand.”

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