What is your most memorable promotional design? “I really enjoy designing our New Year’s cards that we mail to clients at the beginning of each year. The card is comprised of a list that thematically deals with the new year in fun, unsuspecting ways. We always give ourselves a specific parameter of a list and design around that idea.”
GDLoft is Philadelphia-based design studio with over 15 years of experience working with not-for-profit organisations, higher education, and cultural art institutions — locally and internationally. The studio specialises in “bringing a specific perspective to design that is rooted in a process-driven conceptual approach, residing between fine art and graphic design”.