“The motivation to design GT America stemmed from an urge to bridge the gap between two genres of typefaces: European Grotesque and American Gothic. The typeface takes the straightforward systematic approach from the first one and the strong expression of the second one. To commemorate the release of the typeface, we’ve published the website www.gt-america.com that likewise fuses Swiss modernism with American consumerism.”
Grilli Type was founded in Switzerland in late 2009 as a collaborative avenue for working with other designers. Although the foundry is based in Lucerne, it is active on a global scale. The studio now numbers six, with colleagues dispersed across the world.