Jad Maza — Iloilo, Philippines

“Usually, there are certain parameters to follow so that letterforms become readable when set in a paragraph. With display typefaces, this isn’t an issue — you are free to add as much character to the characters in your font as you wish. But it could take time to figure out the shapes of some glyphs while keeping them identifiable and cohesive to the design system.”

Jad Maza is a Filipino designer hailing from Iloilo province. Sparked by a passion project, his type design practice focuses on developing Latin and Baybayin fonts and explores what more type design can look like in the Filipino context.