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Janine Rewell — Helsinki, Finland

“It’s important to concentrate and develop your personal style, but once you’ve reached a professional level it’s good to start playing with it — shuffling the pack and reaching for your personal dreams and projects and not getting stuck in client-based working routines.”

Janine Rewell is an award-winning Helsinki-based freelance illustrator. Her work is quite whimsical and absurdly entertaining and has often have been described as a strange cultural mix of Scandinavian and Slavic Eastern European. Rewell has a knack of fusing colourful, detailed illustrations with clean and simple type, mostly inspired by the geometry of Nature, decorative details and intense colours.

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