“I wanted to have a big idea under my first typeface, Misto, which was to develop tourism and bring life to my native town, Slavutych, which has great cultural potential. The visual inspiration came from the architecture of the city. It’s amazing to feel the influence of doing something good for my city simply by creating a typeface. Also, it’s interesting to explore old book covers — even one letter can become an inspiration. And I’d love to bring an Oriental spirit to Cyrillic letters.”
Katerina Korolevtseva is a graphic designer and creative strategist from Kyiv, Ukraine. Her main focus is on branding design including creative strategy, brand identity, visual communication and copywriting. And her passion is for typography and type design.