Kisub Moon — Seoul, South Korea

“It lies in its ability to seamlessly blend cultural symbolism with the essence of the subject matter. The incorporation of the garlic from the Dangun myth serves as a captivating graphic metaphor. Leveraging a well-known element from Korean culture adds a layer of familiarity and resonance, creating a unique visual language that resonates with the audience. This approach not only communicates the intended message effectively but also injects an element of cultural richness and story-telling into the design.”

Kisub Moon majored in visual communication in Seoul and is involved in a variety of projects, including branding, publishing and UI/UX, with a focus on editorial design.