Lorenzo T MB — Pordenone, Italy

How is event and festival identity design different from other projects? “This is probably overstated, but every project is unique. In the roles I’ve held, events are often closely tied to a defining image or mascot — whether it’s an illustration, photo, or object. My approach typically begins with identifying this core artwork, defining the language and then building the system around it.”

Lorenzo T MB is an independent graphic designer and art director from northern Italy. Focused on visual communication for brand identity, publishing and events, his creative process aims to be both contextual and experimental, and in line with partners promoting inclusivity and sustainability.