Mario Carpe — Cádiz, Spain

“I like that festival visual identities usually allow you to create or work on a more playful image, which allows you to create bolder visual proposals. I also really enjoy creating the main piece or key visual. Knowing that the first thing I’m going to have to create is a poster and that the rest of the material is developed from there is motivating for me, although it is also complex at the same time, since you have to keep in mind that the poster is going to have to be adaptable to different formats and deliverables.”

An independent graphic designer and illustrator working for clients worldwide in the editorial, advertising, music, and fashion industries, Mario has created impactful illustrations, designs, and visual solutions for clients such as Apple, The Guardian, and Women’s Health, among many others, and his work has been recognised and featured in various specialist design media.