“I still think that physical business cards have a place in design and branding. They can create a tactile moment that most digital executions simply can’t achieve. For example, I have a hand-written wedding invitation from a friend hanging on my wall. Would I have hung that up if that same person had sent it to me over e-mail? The same can be said for business cards — they’re a keepsake, a physical representation of that brand. As their usage declines, I actually think their impact will increase……”
Monish Khara is a graphic and motion designer based in New York City who specialises in creating distinct graphics and dynamic motion for brands and creatives.