Owhyworks — Seoul, South Korea

“Developing a brand identity is about crafting a cohesive visual language—where logo, colour, and graphics flow in harmony. Whether starting from scratch or refreshing an existing brand, both demand deep strategy and adaptability. Success lies in balancing distinctiveness with clarity, ensuring consistency across every touchpoint. As platforms multiply, future-proofing means embracing simplicity and function over complexity. A refined, modular system is key to scalability, longevity, and resonance in a fast-evolving digital world.”

Owhyworks is a graphic design agency dedicated to crafting distinctive brand identities. By staying attuned to current trends, they seamlessly incorporate these into their designs, transforming brand concepts into tangible realities. The agency focuses on the logical construction of design, ensuring that every project aligns with the brand’s purpose. Specialising in identity development, Owhyworks creates solutions that foster interaction between the brand, users, and companies, while considering the broader experience. Their expertise spans visual design, exhibition design, brand strategy, and identity creation, driven by a team of passionate, creative graphic designers.