POST — London, UK

“One of the lessons we have learned when working with restaurants is to make any guidelines and templates as robust as possible. Design tools should be able to be used by any member of staff with little to no amount of training. Keeping things simple enables and empowers them to create assets themselves, and if this is easy to do chances are the templates will be used more. But undoubtedly the best thing about designing for restaurants is the tasting of the menu, something we make sure is written into the contract!”

POST is “an adaptable design and branding studio helping clients realise their vision through well-crafted answers and intelligent strategic thought,” it says. “Our approachable team takes ideas and turns them into reality. Through curiosity and clear thinking, less talking, more listening, we work collaboratively with clients to communicate each story.”