Pellisco — John Freddy, Antolinez Rodriguez — Bucaramanga, Colombia

“The printed poster in the digital age is still a key player in the mass media. Combined with the added value that it should generate impact, every project on which we work includes a part of our essence. A good poster must make a positive impact to reach the greatest number of people.”

Pellisco is a personal project for Colombian artist John Freddy and Antolinez Rodriguez, who tries to combine different techniques such as illustration, typography and photography. “Errors and practice are crucial factors for establishing a strong base of work,” he says, adding: “Experimentation is part of every job, there are no rules, only to allow the lines to flow along with the imagination. I follow my own dreams, not those of others.”