“An interesting but quite complex project was the packaging for Winetime Seafood. The main challenge was not to overload the packaging with information. Freshness of the product had to be conveyed. The main idea was to use illustration to connect more directly with the consumer. The design was limited to three colours. This created a contrast, simplified the process of item-recognition and improved the perception of the information.”
Olga Takhtarova started working as an interior and graphic designer in 2006 and opened her own studio in 2015. It deals mainly with visual identification, packaging, web design and illustration and has executed more than 300 projects for local and foreign clients.