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The Negra Visual Factory — Buenos Aires, Argentina

Is there any existing packaging design, your own work or that of others, that you would like to re-design? “Not sure we can think of any particular packaging design right now, but maybe, and just for our sake, it would be great to find a less entertaining alternative to bubble wrap. We’re all addicted to it and every time we receive something that has it, the studio’s productivity decreases way more than we’re proud of.”

The Negra is an Argentinian studio formed by designers with a wide range of experience in advertising and communication. It deals in “conceptual ideas, visual impact and cumbia villera [Argentinian ghetto music]”.

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