DIEM x Brooklyn Sky — PRIDE Collection — Brooklyn, New York, USA
Brooklyn Sky was the first DIEM project breaking into the fashion streetwear market. Under this label PRIDE capsules were created the Black History Month. The capsule carried bold, strong graphics of Panthers, relatable slogans, fists of power and maps of Africa.
DIEM Is a lifestyle brand that embodies the phrase “Does It Even Matter”. The phrase is the pulse of the brand’s attitude. Which exudes a sense of assurance, justification of ones lifestyle and the individuals daily approach to life.