Turnstyle — Oiselle Bird Machine Vol. 1 — Seattle, USA
Meet Bird Machine, Oiselle’s first print publication including original writings from runners Lauren Fleshman, Kara Goucher, and Alison Mariella Désir—alongside a closer look at fall 2020’s flystyle. Oiselle (French for bird) is a women’s running apparel company founded in 2007 with a mission to create a company where the through line of women-led decision-making and product innovation is complete. Oiselle fosters a global team that shares the connection, ideas and complexity of women who won’t accept anything less than their full humanity. The inaugural issue celebrates the joy of body movement and explores how it is forever linked to what it produces: personal growth and collective power. Come fly with Oiselle.
• Limited Edition
• 12” x 17.5”, 24 pages
• Additional 2 spot-colour (with 1 fluorescent)
• Paper Stock: International Paper, Accent Opaque, white, smooth, 100 lb. text
• Typefaces: Druk Condensed, Druk Wide, HTF Gotham and HTF Bodoni
• Art Directors: Steven Watson/Regina Baerwald
• Designer: Regina Baerwald
• Photographers: Various