What is your most memorable promotional design? “A magazine-ish paper that we sent out. It displayed our portfolio, partners and inspirational content. The best thing about it though was sending it in a vacuum bag filled with pop-rocks, that crackling kid’s candy, and confetti. A lot of clients told us that they loved the candy because almost everybody had a particular childhood connection to it. However, they hated the confetti because it caused chaos on their desks and remains in their keyboards. So we guess they remembered it too.”
thekitchen is a Stuttgart-based brand strategy, brand communication and design agency “dedicated to functional high-quality ideas and design”.